Posted tagged ‘ads’

Sofia Dance Week ads make you wanna move

November 3, 2010

I’m really feeling these new print ads to promote Sofia Dance Week and the International Festival For Contemporary Dance in Bulgaria. Props to Saatchi and Saatchi for putting these together. I just wish I could read the taglines, but I have to assume it says something to the effect of:

Escape from your routine. Dance.

Nobody’s watching. Go ahead.

What do you think? Makes you wanna move, right? Or at the very least, smile.

Advertisements ad gets booted from SuperBowl

February 3, 2010

I can’t image why CBS rejected this ad from entering in the Superbowl rotation. Lot’s of gay men watch football, right? At least to check out the (ahem) players’ stats.

Magazine ad gets darker in the sun

August 24, 2009

This magazine ad for Sundown sunblock actually “tans” the man when exposed to sunlight showing that he obviously does not wear sun protection, while Miss Red Bikini is thoroughly protected with her sunblock in her purse. Maybe “tans” isn’t the right word- he becomes scorched like a New England lobster ready for a feast. In fact, it looks very painful. His skin color returns to a lighter color when taken out of the light for a few seconds, but none-the-less, if the ad actually gives me a physical reaction, I consider the job well done.

Too bad Summer Oh Nine was a little weak in the beach weather department. Enjoy the rest of the summer while you can!

View the full creative.

Free Coffee Ad in Students’ Powerpoint Slides

June 1, 2009

Coffee Company in the Netherlands is giving away free coffee to students who sneak in a branded slide into their homework PowerPoint decks.
— via Media Post

I’m not sure how I feel about this. I think this will just attract more students to advertise the slide in their powerpoints because we all know how college students feel about free anything- it’s pretty much their entire collegiate goal to collect as many freebies as possible whether it be t-shirts, beer or body lice. And how do their professors feel about this slide? Will they get docked points? In a Communications (or related) class, I could see this as completely acceptable, however, I can’t see this flying with “Prof. No-Fun” in a Microbiology class. I would be very interested to hear their point-of-view.

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